Talking about Cedea Decor means bringing happiness to those who confidently entrust their space to talented hands that turn work into pure passion.
“Narrating” through harmonious colours that communicate by dressing forms and surfaces, textures and invisible balances.
That is what decoration means to me.
I am Raffaella Tedeschi, art director of this company, whose task is to give meaning to “know-how and to revealing hidden beauty”.
I would sum up Cedea's poetics in one sentence: “Your wishes are wise, don't be surprised… what you ask of me is already yours: they are the magical colours of your life reflected in your energy, a true original art form and an absolute source of inspiration”.
Furniture, objects and above all spaces have particular energies that need to be sublimated in order to show themselves in their intimate beauty.
Adding does not necessarily mean enhancing; sometimes it is enough to strip away superstructures to reach a perfect aesthetic synthesis. Decoration does this too, for example through a powdery colour, a metallic insert or a retro-flavoured grisaille.
Sometimes designing a space that appears impersonal and anonymous creates the opportunity to “dare” boldly with an intense blue, a powerful red, and why not, a Baroque ornament or a metaphysical trompe l'oeil.
Through tailor-made interventions and details, the atmosphere is decisively charged with an artistic allure of the highest quality.
The generosity of giving oneself artistically is immediate!
From this springs the meticulous search for the winning combination in terms of colour and composition, as well as the reinterpretation of the ancient knowledge of decoration.
By pushing the use of materials beyond the limits of their usual application, the results are surprising and fascinating, while always respecting academic rules.
Cedea Decor has worked in decoration for many years, with prestigious commissions that have become true challenges.
I like to say it: always won!
Art has great power, seduction, and the approach to any decorative scheme – whether for a private or public residence, a religious or cultural venue, a yacht or a private jet – MUST take into account those who inhabit these places, with absolute respect for the client's taste and their anthropological, emotional and cultural history.
This is what distinguishes a project built ad hoc from an approximate, impersonal one.
Cedea Decor is not just an artistic space where projects take shape, but a true way of thinking to be lived, where creativity finds meaning by combining craftsmanship and poetics.
Published in OnlyONE Magazine #5