THE BEAUTY FACTORY
Benegas Management & Productions was founded in Milan by Paola Benegas, a former Argentine model and Italian by adoption, known in the industry as “the talent finder”. It is one of Italy’s longest-standing management & celebrity agencies.
For more than 20 years, the agency’s hallmark has been its “Dynamic Mix” philosophy.
Paola Benegas and her team work on several projects of different kinds at the same time, focusing on:
- TV AND FILM
- DIGITAL AND INFLUENCER MARKETING
- FASHION AND ADVERTISING CAMPAIGNS
- PHOTO SHOOT PRODUCTION
- EVENTS
Thanks to this very philosophy, the management work carried out for its talents is truly 360°, covering every aspect of the entertainment world.
Scouting and Booking
Una costante ricerca supportata da un’intensa rete di scouter a livello globale, ci dà la possibilità di proporre ai nostri clienti fidelizzati, new faces da tutto il mondo e non deludendo mai le aspettative.
Benegas Management has been a well-known name in fashion for more than 20 years, not only for the beauty of its models but above all for its constant search for attitude, personality and determination, following a “healthy models” philosophy that makes them ideal for commercial advertising campaigns, worldwide commercials and the entertainment industry.
Our goal is to discover new talents and help them grow, accompanying them throughout their professional development.
Digital marketing and influencer strategy
The agency’s in-house team encourages and guides talents along a path of growth and professionalism, supporting artists at every step across the various social media, with the aim of turning individual passions into successful careers.
To create a successful campaign, it is essential to identify the right profile – one that perfectly matches the philosophy a brand wants to communicate.
Every day we seek out new clients and new talents, offering them consulting services designed to increase brand awareness, nationally and globally, through a dynamic dialogue between influencers and audiences that makes followers feel part of the brand they interact with.
TV and Film
Benegas mngt is highly regarded in Italy for its work in television and film. We have a very wide network of contacts, with numerous TV productions and directors.
Every day we seek out new clients and new talents, offering them consulting services designed to increase brand awareness, nationally and globally, through a dynamic dialogue between influencers and audiences that makes followers feel part of the brand they interact with.
Our Talent Management activities include a constant search for formats suited to our different profiles, giving new faces the chance to make their mark in the entertainment world, as well as on radio programmes, where they become protagonists.
Published in OnlyONE Magazine #2